Statistics

Uncover actionable  insights

Go beyond the numbers and discover key takeaways  
You can use it to improve your business.

14-day trial, no credit card needed!

All your data at a glance

Dashboard Overview

Access all your booking data from connected platforms in one dashboard for easy monitoring.

Data Insights

Examine occupancy rate, revenue, and booking trends across platforms to drive informed business decisions.

Smart Filters

Filter by time range, access strategic data, and find actionable insights.

Reports

Generate PDF, Excel, or CSV reports to study your data in greater detail.

Manage all your vacation rentals from a central point  
at the single click of a mouse.

Focus on attracting new guests and retaining loyal guests 
by designing and updating your own booking system.

Personalize your messages and schedule delivery  so information
is sent at the right time, every time.

Welcome everyone with a personalized Guest Guide full of  
everything they need for a memorable stay.

Build a new revenue stream by attracting guests  directly
to your own personalized website.

Learn just how crucial statistics are to becoming a successful host.

Learn which statistics can help you improve your business.

Arguably the most important statistic you can track.

Take your data to the next level with our Google Analytics integration.

See how our best hosts leverage data for greater success.

Statistics or KPIs (key performance indicators) enable you to visualize a trend based on collected data over a defined period and draw informed conclusions. The vacation rental data analytics will help you enhance your business's performance.
Use Smoobu's analytics tool to highlight data such as occupancy rate, average revenue, number of overnight stays, cancellation rate, etc, to make more informed decisions to optimize the management of your rental and its future success.
Calculate the occupancy rate of a vacation rental by following this formula:
Occupancy rate calculation: (number of nights booked / number of nights available) x 100

For example, you have a vacation rental that is rented out on online booking platforms for 365 days a year. You have rented your vacation rental 287 nights out of 365. According to the occupancy rate formula seen below, we obtain the following calculation: (287/365)x100. Your average occupancy rate is, therefore, 78.6%. Track the occupancy rate directly in your dashboard.
Access your vacation rental analytics through dynamic widgets. For example, on channels such as Airbnb or Booking.com, you can quickly see the percentage of bookings per channel, the revenue per channel, and the nights per channel. You can also choose the type of graph you'd like to analyze: bar chart, pie chart, column chart, or pyramid chart."

14-day trial, no credit card needed!